After establishing the visual framework for a three-part series of video posts related to the elections, we proceeded to video editing. The client then used the created visual elements in other informational posts. The videos consisted of contributions from our partner Zvol si info and three other entities. The content related to critical thinking, digital overload, algorithm behavior, stress management, and mental well-being before the elections. The result was a successful mini-awareness campaign covering various aspects of the pre-election situation, which particularly affected first-time voters.
